We all have a favorite clothing item..

Something that brings back specific emotions, a flood of memories; something we literally cannot live without and has its own story. 

H&M asked us, along with a bunch of other Greek celebrities & influencers, to pick our favorite item and share our own story as part of their latest digital campaign "H&M Stories in The City", celebrating the grand opening of the biggest H&M store nationwide on October 24.

Watch the video below so you know exactly what we are talking about!

And now listen to the best part; we want YOU to be part of the campaign too!

How? Simply tell your own story by uploading a picture of your favorite H&M item using the hashtag #HMstories for a chance to win a bunch of super hot prizes - including a 1000€ shopping spree, plus an item from the highly anticipated Balmain x H&M collection. No kidding.

As for the aforementioned opening...On Saturday, 24/10, from 12pm we'll be waiting for all of you at the brand new H&M flagship store (Ermou 11) for an unforgettable party. SAVE THE DATE..and tell your friends.

More info at hmstories.gr

- Nef & Nat x


Content creator.